Collaborations

Ellesca Helderberg
Aug 31, 2017
2 min read

Hola amores, welcome back.

Collaborating with a blogger, brand or brand influencer doesn't have to be difficult. In fact working with them can make your next collaboration be a breeze.

If you are a blogger who rocks the street style you wouldn't want to work with a brand that doesn't support your style.

The two wouldn't mix well and you won't write it with the best feelings.

Take the time and see who you would like to collaborate with.

Choosing a brand influencer be a lot of work, because you will have to do a research first before asking the person to represent your brand.

Influencers are a 'dream come true' to brands because they offer access to a captive audience. People listen to and trust influencers. They offer a powerful voice with the ability to indirectly sell. Partnerships between brands and bloggers can be mutually beneficial offering brands access to target audiences, and bloggers the opportunity to earn an income from their blog.

Sometimes a blogger can look for a special brand to work with, it doesn't have to be a brand that searches for the blogger or brand influencer.

To help with the progression of the brand you will need stunning photos that you can share on social media to get their followers to notice it. You will also have to work out a deal with the brand and the influencer to shout out a sale or promotion at a specific time. And lastly a giveaway; it's a fun way to build excitement.

Don't ask a brand owner through a DM to work with them, not everyone reads their DM.

You are trying to wrap a business deal, and it should be professional.

Make sure you have everything on paper, be specific about what you want and how you can help.